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ideal shop ApS
APS
Active
CVR 38505262
Jyllandsgade 4, 1. mf
Computing infrastructure, data processing, hosting and related activities · NACE 6310
Est. 2017
3 employees
https://www.ideal.shop
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Full Risika report
Overview
Financials
People & ownership
Related companies
Revenue 2025
DKK 1,3M
0% vs 2024
EBITDA margin
2.7%
-58% vs 2024
Equity ratio
39.8%
Financial strength
Net profit 2025
DKK 27K
-58% vs 2024
EBITDA — year on year
DKK millions
0M
-0M
-1M
-1M
-1M
0M
2021
0M
0%
2022
0M
0%
2023
0M
0%
2024
0M
0%
2025
Key figures
Annual report 2025
Revenue
DKK 1,3M
+0%
EBITDA
DKK 35K
-58%
Net profit
DKK 27K
-58%
Total assets
DKK 425K
+14%
Equity
DKK 169K
+19%
Employees
3
—
Company information
Legal name
ideal shop ApS
CVR number
38505262
Legal form
Anpartsselskab
NACE code
6310 · Computing infrastructure, data processing, hosting and related activities
Founded
13. marts 2017
Share capital
DKK 50.000
Employees
3 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af én direktør eller af den samlede direktion.
Company purpose
Selskabets formål er at udvikle og vedligeholde webshops.
Contact
Address
Jyllandsgade 4, 1. mf
Phone
+4542900203
Email
info@ideal.shop
Website
https://www.ideal.shop
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
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Companies in Computing infrastructure, data processing, hosting and related activities
Companies in Herning
All Denmark companies
Revenue
DKK millions
0M
0M
1M
1M
1M
1M
2021
1M
2022
1M
2023
1M
2024
1M
2025
EBITDA
DKK millions
0M
0M
1M
1M
1M
0M
2021
0M
2022
0M
2023
0M
2024
0M
2025
Income statement
DKK thousands
Item
2021
2022
2023
2024
2025
Revenue
883
1.110
1.056
1.327
1.322
Staff expenses
-1.070
-873
-1.028
-1.243
-1.286
EBITDA
-187
236
28
84
35
Depreciation & amort.
-168
-168
-168
-0
-0
EBIT
-355
68
-140
84
35
Net financials
-1
-3
-7
-0
-0
Profit before tax
-356
65
-147
83
35
Tax
-78
14
-31
18
8
Net profit
-277
51
-116
65
27
Balance sheet
DKK thousands
Item
2021
2022
2023
2024
2025
Total assets
537
439
309
373
425
Equity
142
193
77
142
169
Long-term debt
0
0
0
0
0
Short-term debt
395
247
232
231
256
Total debt
395
247
232
231
256
Financial ratios
5-year trend
EBITDA margin
2.7%
This company
15.8%
Market median
-83% vs market
2021
2025
Equity ratio
39.8%
This company
38.2%
Market median
+4% vs market
2021
2025
Return on equity
16.1%
This company
18.4%
Market median
+12% vs market
2021
2025
Net profit margin
2.1%
This company
8.1%
Market median
-74% vs market
2021
2025
Asset turnover
3.11×
This company
1.12×
Market median
+178% vs market
2021
2025
Debt / equity
1.52×
This company
0.62×
Market median
-145% vs market
2021
2025
Annual reports & filings
Annual report 2025
Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
View
PDF
Annual report 2024
Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
View
PDF
Annual report 2023
Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
View
PDF
Annual report 2022
Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
View
PDF
Annual report 2021
Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
View
PDF
Management
Actively employed in the business
Name
Role
Member since
Current (2)
MB
Martin Bay Pedersen
Chief Executive Officer
Chief Executive Officer
2017
LR
Lasse Rovsing Brock
Management
Management
2017
Board of directors
Non-executive oversight
No data on file.
Shareholders
As of last annual report
Shareholder
Type
Ownership
Votes
Since
Martin Bay Holding ApS
Company
50–66.65%
50–66.65%
2023
Lasse Brock Holding ApS
Company
33.33–49.99%
33.33–49.99%
2023
Catharina Baundal Christiansen
Individual
10–14.99%
10%
2021
Catharina Christiansen Holding ApS
Company
10–14.99%
10–14.99%
2021
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
Learn more
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Company hierarchy
Martin Bay Holding ApS
ideal shop ApS
(this company)
Board network connections
Board members of ideal shop ApS also hold positions in
0
other companies.
Person
Role here
Other companies
Martin Bay Pedersen
Chief Executive Officer
0 companies
Lasse Rovsing Brock
Management
0 companies