Riskpilot← Back to searchSign inGet full accessBrand Assist AB
ABIn liquidationOrg 5591818736Holländargatan 10Wholesale of other household goods · NACE 4649Est. 20180 employees
Revenue 2024
SEK 30K
-91% vs 2023
EBITDA margin
-1139.7%
-142% vs 2023
Equity ratio
59.5%
Financial strength
Net profit 2024
SEK -338K
-141% vs 2023
| Revenue | SEK 30K | -91% |
| EBITDA | SEK -338K | -142% |
| Net profit | SEK -338K | -141% |
| Total assets | SEK 85K | -81% |
| Equity | SEK 51K | -83% |
| Employees | 0 | — |
Legal name
Brand Assist AB
Org number
5591818736
Legal form
Aktiebolag
NACE code
4649 · Wholesale of other household goods
Founded
26 november 2018
Share capital
SEK 100 000
Employees
0
VAT registered
No
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Firman tecknas var för sig av likvidatorn externa firmatecknarna
Company purpose
Bolaget ska bedriva försäljning av sportartiklar samt textilier och därmed förenlig verksamhet.
Address
Holländargatan 10
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenue | 192 | 32 | 592 | 346 | 30 |
| Staff expenses | — | — | — | — | — |
| EBITDA | −430 | −257 | 106 | −140 | −338 |
| Depreciation & amort. | −0 | −0 | −0 | −0 | — |
| EBIT | −430 | −257 | 106 | −140 | −338 |
| Net financials | — | — | — | 1 | 0 |
| Profit before tax | −430 | −257 | 106 | −140 | −338 |
| Tax | −0 | −0 | −0 | −0 | — |
| Net profit | −430 | −257 | 106 | −140 | −338 |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Total assets | 359 | 682 | 572 | 443 | 85 |
| Equity | −108 | 335 | 441 | 302 | 51 |
| Long-term debt | 0 | 0 | 0 | 0 | — |
| Short-term debt | 467 | 347 | 130 | 142 | 35 |
| Total debt | 467 | 347 | 130 | 142 | 35 |
EBITDA margin
-1139.7%
This company
15.8%
Market median
-7313% vs market
20202024
Equity ratio
59.5%
This company
38.2%
Market median
+56% vs market
20202024
Return on equity
-666.0%
This company
18.4%
Market median
-3720% vs market
20202024
Net profit margin
-1138.3%
This company
8.1%
Market median
-14153% vs market
20202024
Asset turnover
0.35×
This company
1.12×
Market median
-69% vs market
20202024
Debt / equity
0.68×
This company
0.62×
Market median
+10% vs market
20202024
- Annual report 2024Filed via Bolagsverket / SCB · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Bolagsverket / SCB · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Bolagsverket / SCB · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Bolagsverket / SCB · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via Bolagsverket / SCB · Period 2020-01-01 – 2020-12-31
| Name | Role | Member since |
|---|---|---|
| Current (5) | ||
LB External Signatory | External Signatory | 2025 |
BJ External Signatory | External Signatory | 2025 |
AE External Signatory | External Signatory | 2025 |
UM External Signatory | External Signatory | 2025 |
EJ Liquidator | Liquidator | 2025 |
| Former (2) | ||
JI Chief Executive Officer | Chief Executive Officer | 2022 – 2025 |
UT Chief Auditor | Chief Auditor | 2022 – 2025 |
| Name | Role | Member since |
|---|---|---|
| Former (3) | ||
| Board of Directors | 2025 – 2025 | |
| Deputy Board Member | 2022 – 2025 | |
| Deputy Board Member | 2025 – 2025 | |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
| Company | 100% | 100% | 2025 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
NORTHUG EVENT AS
Brand Assist AB (this company)Board members of Brand Assist AB also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Lena Birgitta Killgren Jonsson | External Signatory | 0 companies |
| Bengt Junior Niklas Nygårds | External Signatory | 0 companies |
| Jon Inge Gullikstad | Chief Executive Officer | 0 companies |
| Anna Elisabet Viktoria Björk | External Signatory | 0 companies |
| Ulf Thomas Taavo | Chief Auditor | 0 companies |
| Ulrika Margareta Ahlholm | External Signatory | 0 companies |
| Emma Johanna Karin Carlstedt Haga | Liquidator | 0 companies |
| Petter Northug | Board of Directors | 0 companies |
| Frank Solli | Deputy Board Member | 0 companies |
| Lars Olof Thörn | Deputy Board Member | 0 companies |