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APSActiveCVR 27929672Præstemarken 17Activities of agents involved in non-specialised wholesale · NACE 4619Est. 2004— employees
Revenue 2025
DKK 79K
-30% vs 2024
EBITDA margin
100.0%
-30% vs 2024
Equity ratio
87.7%
Financial strength
Net profit 2025
DKK 65K
-29% vs 2024
| Revenue | DKK 79K | -30% |
| EBITDA | DKK 79K | -30% |
| Net profit | DKK 65K | -29% |
| Total assets | DKK 408K | -6% |
| Equity | DKK 358K | -1% |
| Employees | — | — |
Legal name
Primo Promotion ApS
CVR number
27929672
Legal form
Anpartsselskab
NACE code
4619 · Activities of agents involved in non-specialised wholesale
Founded
1. juli 2004
Share capital
DKK 125.000
Employees
—
VAT registered
Yes
Audit selected
No
Last report
2025-09-30
Financial year
January – December
Signatory rights
Selskabet tegnes af samtlige direktører i forening.
Company purpose
Selskabets formål er at drive håndværksvirksomhed samt investering i ejendomme og værdipapirer.
Address
Præstemarken 17
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | -1 | -1 | 0 | 0 | -2 | 21 | 3 | 25 | 22 | 124 | 90 | -0 | 113 | 79 |
| Staff expenses | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 |
| EBITDA | -1 | -1 | 0 | 0 | -2 | 21 | 3 | 25 | 22 | 124 | 90 | -0 | 113 | 79 |
| Depreciation & amort. | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 | -0 |
| EBIT | -1 | -1 | 0 | 0 | -2 | 21 | 3 | 25 | 22 | 124 | 90 | -0 | 113 | 79 |
| Net financials | 0 | 3 | 5 | 5 | 5 | 5 | 6 | 3 | 3 | 3 | 9 | 7 | 8 | 6 |
| Profit before tax | -1 | 2 | 5 | 5 | 4 | 26 | 8 | 28 | 25 | 126 | 100 | 6 | 121 | 85 |
| Tax | -0 | 1 | 1 | 1 | 1 | 6 | 5 | 7 | 6 | 30 | 27 | 6 | 29 | 20 |
| Net profit | -1 | 2 | 4 | 4 | 3 | 20 | 3 | 22 | 19 | 96 | 73 | 0 | 92 | 65 |
| Item | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | 240 | 127 | 132 | 136 | 131 | 158 | 158 | 170 | 284 | 310 | 446 | 365 | 435 | 408 |
| Equity | 125 | 126 | 130 | 134 | 128 | 145 | 143 | 158 | 174 | 267 | 337 | 272 | 362 | 358 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 115 | 0 | 2 | 2 | 4 | 13 | 14 | 12 | 110 | 43 | 110 | 92 | 73 | 50 |
| Total debt | 115 | 0 | 2 | 2 | 4 | 13 | 14 | 12 | 110 | 43 | 110 | 92 | 73 | 50 |
EBITDA margin
100.0%
This company
15.8%
Market median
+533% vs market
20122025
Equity ratio
87.7%
This company
38.2%
Market median
+130% vs market
20122025
Return on equity
18.3%
This company
18.4%
Market median
+1% vs market
20122025
Net profit margin
82.4%
This company
8.1%
Market median
+917% vs market
20122025
Asset turnover
0.19×
This company
1.12×
Market median
-83% vs market
20122025
Debt / equity
0.14×
This company
0.62×
Market median
+77% vs market
20122025
- Annual report 2025Filed via CVR / Virk · Period 2024-10-01 – 2025-09-30
- Annual report 2024Filed via CVR / Virk · Period 2023-10-01 – 2024-09-30
- Annual report 2023Filed via CVR / Virk · Period 2022-10-01 – 2023-09-30
- Annual report 2022Filed via CVR / Virk · Period 2021-10-01 – 2022-09-30
- Annual report 2021Filed via CVR / Virk · Period 2020-10-01 – 2021-09-30
- Annual report 2020Filed via CVR / Virk · Period 2019-10-01 – 2020-09-30
- Annual report 2019Filed via CVR / Virk · Period 2018-10-01 – 2019-09-30
- Annual report 2018Filed via CVR / Virk · Period 2017-10-01 – 2018-09-30
- Annual report 2017Filed via CVR / Virk · Period 2016-10-01 – 2017-09-30
- Annual report 2016Filed via CVR / Virk · Period 2015-10-01 – 2016-09-30
- Annual report 2015Filed via CVR / Virk · Period 2014-10-01 – 2015-09-30
- Annual report 2014Filed via CVR / Virk · Period 2013-10-01 – 2014-09-30
- Annual report 2013Filed via CVR / Virk · Period 2012-10-01 – 2013-09-30
- Annual report 2012Filed via CVR / Virk · Period 2011-10-01 – 2012-09-30
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
BH Management | Management | 2004 | — | — |
SV Management | Management | 2004 | — | — |
JK Chief Executive Officer | Chief Executive Officer | 2006 | — | — |
KM Chief Executive Officer | Chief Executive Officer | 2004 | — | — |
No data on file.
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
KOLUMNA ApS | Company | 100.0% | 100.0% | 2005 |
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REVISIONSFIRMAET JØRGEN KJÆP ApS
Primo Promotion ApS Board members of Primo Promotion ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Brian Holm | Management | 0 companies |
| Sussanne Vestergård Havsager | Management | 0 companies |
| Jørgen Kjæp | Chief Executive Officer | 0 companies |
| Kim Madsen | Chief Executive Officer | 0 companies |