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APSActiveCVR 27979076Rytterskolevej 7AActivities of advertising agencies · NACE 7311Est. 20042 employees
Revenue 2025
DKK 2M
+28% vs 2024
EBITDA margin
34.6%
+136% vs 2024
Equity ratio
32.5%
Financial strength
Net profit 2025
DKK 431K
+287% vs 2024
| Revenue | DKK 2M | +28% |
| EBITDA | DKK 685K | +136% |
| Net profit | DKK 431K | +287% |
| Total assets | DKK 1,6M | -20% |
| Equity | DKK 516K | -19% |
| Employees | 2 | — |
Legal name
BE FREE ApS
CVR number
27979076
Legal form
Anpartsselskab
NACE code
7311 · Activities of advertising agencies
Founded
9. juli 2004
Share capital
DKK 135.200
Employees
2 (FTE)
VAT registered
Yes
Audit selected
Yes
Last report
2025-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af en direktør.
Company purpose
Selskabets formål er salg af pos materialer til virksomheder, herunder stofbanner, plakater og digitale tryk samt hostingløsninger.
Address
Rytterskolevej 7A
Phone
+4576301036
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 1.245 | 1.525 | 1.924 | 2.234 | 2.357 | 1.598 | 1.860 | 1.597 | 1.221 | 1.651 | 1.453 | 2.004 | 1.551 | 1.978 |
| Staff expenses | -1.817 | -1.331 | -1.620 | -1.976 | -2.014 | -1.675 | -965 | -1.133 | -971 | -914 | -978 | -1.152 | -1.143 | -1.293 |
| EBITDA | -572 | 194 | 304 | 258 | 343 | -76 | 895 | 464 | 250 | 737 | 474 | 852 | 290 | 685 |
| Depreciation & amort. | 88 | 121 | -238 | -348 | -306 | -205 | -181 | -121 | -98 | -246 | -124 | -124 | -119 | -105 |
| EBIT | -660 | 73 | 66 | -90 | 37 | -281 | 713 | 343 | 152 | 491 | 351 | 728 | 172 | 580 |
| Net financials | -57 | -36 | -47 | -37 | -4 | -31 | 3 | 3 | -8 | -9 | -9 | -8 | -16 | -19 |
| Profit before tax | -717 | 37 | 19 | -127 | 33 | -312 | 716 | 346 | 144 | 481 | 342 | 720 | 156 | 561 |
| Tax | -174 | 20 | 17 | -8 | 8 | -68 | 161 | 77 | 32 | 109 | 78 | 167 | 45 | 130 |
| Net profit | -543 | 17 | 2 | -119 | 25 | -244 | 555 | 269 | 112 | 373 | 264 | 553 | 111 | 431 |
| Item | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | 1.135 | 2.035 | 2.775 | 2.821 | 2.320 | 1.556 | 1.846 | 2.084 | 1.872 | 1.530 | 1.593 | 2.029 | 1.980 | 1.586 |
| Equity | 94 | 111 | 112 | 143 | 168 | -29 | 526 | 795 | 407 | 560 | 499 | 802 | 635 | 516 |
| Long-term debt | 41 | 175 | 553 | 431 | 0 | 0 | 0 | 0 | 396 | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 1.001 | 1.749 | 2.110 | 2.247 | 2.152 | 1.584 | 1.320 | 1.289 | 1.069 | 962 | 1.091 | 1.227 | 1.345 | 1.070 |
| Total debt | 1.042 | 1.924 | 2.663 | 2.678 | 2.152 | 1.584 | 1.320 | 1.289 | 1.465 | 962 | 1.091 | 1.227 | 1.345 | 1.070 |
EBITDA margin
34.6%
This company
15.8%
Market median
+119% vs market
20122025
Equity ratio
32.5%
This company
38.2%
Market median
+15% vs market
20122025
Return on equity
83.5%
This company
18.4%
Market median
+354% vs market
20122025
Net profit margin
21.8%
This company
8.1%
Market median
+169% vs market
20122025
Asset turnover
1.25×
This company
1.12×
Market median
+12% vs market
20122025
Debt / equity
2.07×
This company
0.62×
Market median
-234% vs market
20122025
- Annual report 2025Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-01-01 – 2020-12-31
- Annual report 2019Filed via CVR / Virk · Period 2019-01-01 – 2019-12-31
- Annual report 2018Filed via CVR / Virk · Period 2018-01-01 – 2018-12-31
- Annual report 2017Filed via CVR / Virk · Period 2017-01-01 – 2017-12-31
- Annual report 2016Filed via CVR / Virk · Period 2016-01-01 – 2016-12-31
- Annual report 2015Filed via CVR / Virk · Period 2015-01-01 – 2015-12-31
- Annual report 2014Filed via CVR / Virk · Period 2014-01-01 – 2014-12-31
- Annual report 2013Filed via CVR / Virk · Period 2013-01-01 – 2013-12-31
- Annual report 2012Filed via CVR / Virk · Period 2012-01-01 – 2012-12-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
SS Management | Management | 2007 | — | — |
KM Chief Executive Officer | Chief Executive Officer | 2004 | — | — |
MS Management | Management | 2007 | — | — |
No data on file.
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
SVANKJÆR ApS | Company | 100.0% | 100.0% | 2011 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
SVANKJÆR ApS
BE FREE ApS Board members of BE FREE ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Søren Sundahl | Management | 0 companies |
| Kim Madsen | Chief Executive Officer | 0 companies |
| Morten Svankjær | Management | 0 companies |