Riskpilot← Back to searchSign inGet full accessMarketingSelector ApS
APSActiveCVR 36967048Birkegården 113Activities of advertising agencies · NACE 7311Est. 20151 employees
Revenue 2025
DKK 86K
-480% vs 2024
EBITDA margin
-16.1%
+89% vs 2024
Equity ratio
22.4%
Financial strength
Net profit 2025
DKK -15K
+88% vs 2024
| Revenue | DKK 86K | -480% |
| EBITDA | DKK -14K | +89% |
| Net profit | DKK -15K | +88% |
| Total assets | DKK 371K | +15% |
| Equity | DKK 83K | -15% |
| Employees | 1 | — |
Legal name
MarketingSelector ApS
CVR number
36967048
Legal form
Anpartsselskab
NACE code
7311 · Activities of advertising agencies
Founded
16. juli 2015
Share capital
DKK 500.000
Employees
1 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Virksomheden tegnes af bestyrelsen.
Company purpose
Virksomhedens formål er salg af markedsføringsydelser til mellemstore og store danske virksomheder, samt øvrig virksomhed, som efter bestyrelsens skøn er beslægtet hermed fra tid til anden.
Address
Birkegården 113
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 771 | 178 | 190 | 329 | 457 | 389 | 658 | 331 | -23 | 86 |
| Staff expenses | -704 | -454 | -254 | -219 | -255 | -275 | -491 | -305 | -103 | -100 |
| EBITDA | 67 | -276 | -64 | 110 | 202 | 114 | 168 | 26 | -126 | -14 |
| Depreciation & amort. | 35 | -31 | -26 | -0 | -0 | -0 | -0 | -0 | -0 | -0 |
| EBIT | 33 | -306 | -90 | 110 | 202 | 114 | 168 | 26 | -126 | -14 |
| Net financials | 10 | 9 | 7 | -7 | -1 | -75 | -24 | -1 | -0 | -0 |
| Profit before tax | 42 | -297 | -84 | 104 | 201 | 39 | 144 | 25 | -126 | -14 |
| Tax | 9 | -63 | -16 | 23 | 44 | 9 | 32 | 6 | -0 | 1 |
| Net profit | 33 | -234 | -68 | 81 | 157 | 30 | 112 | 19 | -126 | -15 |
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | 895 | 528 | 282 | 451 | 879 | 353 | 1.470 | 347 | 323 | 371 |
| Equity | 148 | -97 | -176 | -95 | 62 | 92 | 205 | 223 | 98 | 83 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 738 | 626 | 458 | 546 | 817 | 261 | 1.265 | 124 | 225 | 288 |
| Total debt | 738 | 626 | 458 | 546 | 817 | 261 | 1.265 | 124 | 225 | 288 |
EBITDA margin
-16.1%
This company
15.8%
Market median
-202% vs market
20162025
Equity ratio
22.4%
This company
38.2%
Market median
-41% vs market
20162025
Return on equity
-17.8%
This company
18.4%
Market median
-197% vs market
20162025
Net profit margin
-17.1%
This company
8.1%
Market median
-311% vs market
20162025
Asset turnover
0.23×
This company
1.12×
Market median
-79% vs market
20162025
Debt / equity
3.47×
This company
0.62×
Market median
-460% vs market
20162025
- Annual report 2025Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-01-01 – 2020-12-31
- Annual report 2019Filed via CVR / Virk · Period 2019-01-01 – 2019-12-31
- Annual report 2018Filed via CVR / Virk · Period 2018-01-01 – 2018-12-31
- Annual report 2017Filed via CVR / Virk · Period 2017-01-01 – 2017-12-31
- Annual report 2016Filed via CVR / Virk · Period 2015-07-16 – 2016-12-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
HV Management | Management | 2015 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Chairman | 2015 | — | — | |
| Chairman | 2017 | — | — | |
| Board of Directors | 2015 | — | — | |
| Board of Directors | 2022 | — | — |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
Vesterborg Andersen Holding ApS | Company | 100.0% | 100.0% | 2023 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
Vesterborg Andersen Holding ApS
MarketingSelector ApS Board members of MarketingSelector ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Henrik Vesterborg Andersen | Management | 0 companies |
| Per Jønsson | Chairman | 0 companies |
| Anne Vesterborg Andersen | Chairman | 0 companies |
| Peter Skouhus | Board of Directors | 0 companies |
| Jacob Vesterborg Andersen | Board of Directors | 0 companies |