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APSActiveCVR 38229648Hårup Bygade 24Wholesale of clothing and footwear · NACE 4642Est. 201615 employees
Revenue 2024
DKK 8,3M
+58% vs 2023
EBITDA margin
57.2%
+58% vs 2023
Equity ratio
20.4%
Financial strength
Net profit 2024
DKK 2,9M
+79% vs 2023
| Revenue | DKK 8,3M | +58% |
| EBITDA | DKK 4,7M | +58% |
| Net profit | DKK 2,9M | +79% |
| Total assets | DKK 16,9M | +31% |
| Equity | DKK 3,5M | +548% |
| Employees | 15 | — |
Legal name
Liiteguard ApS
CVR number
38229648
Legal form
Anpartsselskab
NACE code
4642 · Wholesale of clothing and footwear
Founded
1. december 2016
Share capital
DKK 178.580
Employees
15 (FTE)
VAT registered
Yes
Audit selected
Yes
Last report
2024-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af to direktører i forening, af en direktør i forening med bestyrelsesformanden eller af den samlede bestyrelse.
Company purpose
Selskabets formål er at udvikle, producere og markedsføre sportsudstyr og beklædning samt anden aktivitet, der efter bestyrelsens skøn er beslægtet hermed, herunder rådgivning/salg af relevant viden. Et af selskabets formål er, som helhed i virksomheden og driften heraf, at have en væsentlig positiv indvirkning på samfundet og miljøet som helhed.
Address
Hårup Bygade 24
Phone
+4593890031
Email
info@liiteguard.com
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|
| Revenue | -237 | -196 | 419 | 825 | 1.718 | 347 | 5.229 | 8.251 |
| Staff expenses | -97 | -233 | -579 | -746 | -1.049 | -1.451 | -2.234 | -3.371 |
| EBITDA | -333 | -429 | -160 | 79 | 669 | -1.104 | 2.995 | 4.720 |
| Depreciation & amort. | -0 | -7 | -23 | -93 | -163 | -224 | -287 | -309 |
| EBIT | -333 | -436 | -184 | -14 | 505 | -1.328 | 2.707 | 4.411 |
| Net financials | 0 | -25 | -65 | -184 | -247 | -529 | -637 | -637 |
| Profit before tax | -333 | -462 | -248 | -198 | 258 | -1.857 | 2.071 | 3.774 |
| Tax | -70 | 70 | -222 | -66 | 35 | -446 | 443 | 855 |
| Net profit | -264 | -531 | -27 | -132 | 223 | -1.411 | 1.627 | 2.919 |
| Item | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|
| Total assets | 695 | 469 | 1.211 | 3.121 | 5.005 | 9.257 | 12.951 | 16.936 |
| Equity | 596 | 65 | 38 | 296 | 316 | -1.095 | 532 | 3.452 |
| Long-term debt | 0 | 0 | 0 | 1.004 | 1.056 | 3.702 | 4.239 | 2.419 |
| Short-term debt | 99 | 404 | 1.173 | 1.821 | 3.633 | 6.650 | 8.179 | 10.852 |
| Total debt | 99 | 404 | 1.173 | 2.825 | 4.689 | 10.352 | 12.419 | 13.272 |
EBITDA margin
57.2%
This company
15.8%
Market median
+262% vs market
20172024
Equity ratio
20.4%
This company
38.2%
Market median
-47% vs market
20172024
Return on equity
84.6%
This company
18.4%
Market median
+360% vs market
20172024
Net profit margin
35.4%
This company
8.1%
Market median
+337% vs market
20172024
Asset turnover
0.49×
This company
1.12×
Market median
-56% vs market
20172024
Debt / equity
3.91×
This company
0.62×
Market median
-531% vs market
20172024
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-01-01 – 2020-12-31
- Annual report 2019Filed via CVR / Virk · Period 2019-01-01 – 2019-12-31
- Annual report 2018Filed via CVR / Virk · Period 2018-01-01 – 2018-12-31
- Annual report 2017Filed via CVR / Virk · Period 2016-12-01 – 2017-12-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
CG Chief Executive Officer | Chief Executive Officer | 2017 | — | — |
NF Management | Management | 2016 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Board of Directors | 2017 | — | — | |
| Chairman | 2017 | — | — | |
| Chairman | 2024 | — | — | |
| Board of Directors | 2017 | — | — | |
| Board of Directors | 2024 | — | — | |
| Board of Directors | 2017 | — | — |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
CGeertsen Holding ApS | Company | 33.3% | 33.3% | 2025 |
AK Invest Holding ApS | Company | 33.3% | 33.3% | 2025 |
Liiteguard ApS | Company | 10.0% | 10.0% | 2022 |
B.I.G., HERNING ApS | Company | 10.0% | 10.0% | 2022 |
| Individual | 5.0% | 5.0% | 2022 | |
Syv7 Holding ApS | Company | 5.0% | 5.0% | 2022 |
| Individual | 10.0% | 10.0% | 2022 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
AK Invest Holding ApS
Liiteguard ApS Board members of Liiteguard ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Christopher Geertsen | Chief Executive Officer | 0 companies |
| Nicklas Falkesgaard Pedersen | Management | 0 companies |
| Michael Bjørno Jensen | Board of Directors | 0 companies |
| Per Aasberg | Chairman | 0 companies |
| Allan Qvist | Chairman | 0 companies |
| Lone Qvist | Board of Directors | 0 companies |
| Camilla Geertsen | Board of Directors | 0 companies |
| Jakob Bendix Uhd Poulsen | Board of Directors | 0 companies |