Riskpilot← Back to searchSign inGet full accessMer' end Reklame ApS
APSActiveCVR 39878372Bachersmindevej 5GPublishing of books · NACE 5811Est. 2018— employees
Revenue 2024
DKK 30K
EBITDA margin
63.6%
+3323% vs 2023
Equity ratio
28.1%
Financial strength
Net profit 2024
DKK 15K
+1774% vs 2023
| Revenue | DKK 30K | — |
| EBITDA | DKK 19K | +3323% |
| Net profit | DKK 15K | +1774% |
| Total assets | DKK 229K | -34% |
| Equity | DKK 64K | +30% |
| Employees | — | — |
Legal name
Mer' end Reklame ApS
CVR number
39878372
Legal form
Anpartsselskab
NACE code
5811 · Publishing of books
Founded
18. september 2018
Share capital
DKK 50.000
Employees
—
VAT registered
Yes
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af direktøren.
Company purpose
Virksomhedens formål er at udarbejde en kortlægning af reklamens udvikling i Danmark i perioden fra midten af 1990'erne og videre frem. Det er selskabets mål at sikre offentliggørelse både i bogform og digitalt.
Address
Bachersmindevej 5G
Phone
+4526233302
Email
claus.gilbert@gmail.com
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenue | -3 | -1 | 12 | 0 | 30 |
| Staff expenses | -0 | -0 | -0 | -0 | -0 |
| EBITDA | -3 | -1 | 8 | -1 | 19 |
| Depreciation & amort. | -0 | -0 | -0 | -0 | -0 |
| EBIT | -3 | -1 | 8 | -1 | 19 |
| Net financials | 0 | 0 | -2 | 2 | 0 |
| Profit before tax | -3 | -1 | 5 | 1 | 19 |
| Tax | -0 | -0 | 1 | 0 | 4 |
| Net profit | -3 | -1 | 4 | 1 | 15 |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Total assets | 114 | 129 | 349 | 347 | 229 |
| Equity | 46 | 45 | 49 | 49 | 64 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 68 | 84 | 301 | 298 | 164 |
| Total debt | 68 | 84 | 301 | 298 | 164 |
EBITDA margin
63.6%
This company
15.8%
Market median
+303% vs market
20202024
Equity ratio
28.1%
This company
38.2%
Market median
-26% vs market
20202024
Return on equity
23.2%
This company
18.4%
Market median
+26% vs market
20202024
Net profit margin
49.7%
This company
8.1%
Market median
+514% vs market
20202024
Asset turnover
0.13×
This company
1.12×
Market median
-88% vs market
20202024
Debt / equity
2.55×
This company
0.62×
Market median
-311% vs market
20202024
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-01-01 – 2020-12-31
| Name | Role | Member since |
|---|---|---|
| Current (5) | ||
DJ Founder | Founder | 2018 |
CC Management | Management | 2024 |
RR Founder | Founder | 2018 |
SE Founder | Founder | 2018 |
LS | Founder | 2018 |
| Former (1) | ||
FS Management | Management | 2023 – 2024 |
No data on file.
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
| Individual | 33.33–49.99% | 33.33–49.99% | 2024 | |
| Company | 33.33–49.99% | 33.33–49.99% | 2024 | |
| Company | 33.33–49.99% | 33.33–49.99% | 2024 | |
| Individual | 10–14.99% | 10–14.99% | 2022 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
No registered parent or subsidiaries
Board members of Mer' end Reklame ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Donald John Nekman | Founder | 0 companies |
| Claus Clausen | Management | 0 companies |
| Rolf Randrup | Founder | 0 companies |
| Svend Erik Pedersen | Founder | 0 companies |
| Finn Skjoldlund Graversen | Management | 0 companies |
| Lisbeth Sindal Damgaard-Nielsen | Founder | 0 companies |