| Revenue | DKK 3,8M | +28% |
| EBITDA | DKK 1,8M | +143% |
| Net profit | DKK 1,2M | +313% |
| Total assets | DKK 1,3M | -51% |
| Equity | DKK -960K | -107% |
| Employees | 3 | — |
| Item | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| Revenue | 710 | 2.751 | 2.765 | 1.530 | 2.670 | 2.939 | 3.765 |
| Staff expenses | -911 | -1.733 | -1.805 | -1.944 | -2.513 | -2.217 | -2.012 |
| EBITDA | -201 | 1.018 | 959 | -430 | -13 | 721 | 1.753 |
| Depreciation & amort. | 352 | -428 | -428 | -382 | -361 | -126 | -77 |
| EBIT | -554 | 590 | 531 | -813 | -375 | 596 | 1.676 |
| Net financials | -163 | -143 | -112 | -137 | -89 | -225 | -190 |
| Profit before tax | -717 | 447 | 419 | -950 | -463 | 371 | 1.485 |
| Tax | -145 | 100 | 94 | -208 | -311 | 90 | 324 |
| Net profit | -572 | 348 | 325 | -742 | -152 | 281 | 1.162 |
| Item | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| Total assets | 3.251 | 3.712 | 3.402 | 2.636 | 2.666 | 2.563 | 1.252 |
| Equity | -522 | -174 | 150 | -591 | -744 | -463 | -960 |
| Long-term debt | 1.323 | 1.268 | 1.032 | 0 | 0 | 0 | 0 |
| Short-term debt | 2.306 | 2.504 | 2.220 | 3.228 | 3.409 | 3.025 | 2.212 |
| Total debt | 3.629 | 3.772 | 3.252 | 3.228 | 3.409 | 3.025 | 2.212 |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
MS Management | Management | 2025 | — | — |
MD Management | Management | 2026 | — | — |
MA Chief Executive Officer | Chief Executive Officer | 2026 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Chairman | 2021 | — | — | |
| Chairman | 2026 | — | — | |
| Board of Directors | 2026 | — | — |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
Iconic Holdco ApS | Company | 100.0% | 100.0% | 2026 |
MS Devantier Holding ApS | Company | 33.3% | 33.3% | 2019 |
| Person | Role here | Other companies |
|---|---|---|
| Maja Sara Devantier | Management | 0 companies |
| Michelle Dalum | Management | 0 companies |
| Morten Axel | Chief Executive Officer | 0 companies |
| Charlotte Palm Axel | Chairman | 0 companies |
| Niels Rensen Onkenhout | Chairman | 0 companies |
| Willem Eduard du Pon | Board of Directors | 0 companies |