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APSActiveCVR 40191437Ny Østergade 32, 1.Retail sale of clothing · NACE 4771Est. 20197 employeestothemoonhoney.com
Revenue 2024
DKK 1,8M
-25% vs 2023
EBITDA margin
-142.4%
-206% vs 2023
Equity ratio
27.3%
Financial strength
Net profit 2024
DKK -3,1M
-122% vs 2023
| Revenue | DKK 1,8M | -25% |
| EBITDA | DKK -2,6M | -206% |
| Net profit | DKK -3,1M | -122% |
| Total assets | DKK 2,6M | -46% |
| Equity | DKK 696K | -75% |
| Employees | 7 | — |
Legal name
To The Moon Honey ApS
CVR number
40191437
Legal form
Anpartsselskab
NACE code
4771 · Retail sale of clothing
Founded
14. januar 2019
Share capital
DKK 57.144
Employees
7 (FTE)
VAT registered
Yes
Audit selected
Yes
Last report
2024-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af to direktører.
Company purpose
Selskabets formål er at drive virksomhed gennem publicering af personlige og livsstilsrelaterede indlæg på de sociale medier, virksomhed med promovering af produkter og services samt anden i forbindelse hermed tilknyttet virksomhed.
Address
Ny Østergade 32, 1.
Phone
+4526247922
Email
Liv@tothemoonhoney.com
Website
tothemoonhoney.com
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenue | 486 | 1.005 | 3.100 | 2.432 | 1.821 |
| Staff expenses | -312 | -1.661 | -2.176 | -3.279 | -4.413 |
| EBITDA | 174 | -657 | 924 | -847 | -2.592 |
| Depreciation & amort. | -6 | -96 | -429 | -425 | -374 |
| EBIT | 168 | -753 | 495 | -1.272 | -2.967 |
| Net financials | -49 | -58 | -64 | -100 | -85 |
| Profit before tax | 119 | -811 | 430 | -1.372 | -3.051 |
| Tax | 27 | -14 | -0 | -0 | -0 |
| Net profit | 92 | -797 | 430 | -1.372 | -3.051 |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Total assets | 1.966 | 1.685 | 1.999 | 4.759 | 2.551 |
| Equity | 485 | -312 | 119 | 2.747 | 696 |
| Long-term debt | 1.018 | 1.068 | 839 | 360 | 742 |
| Short-term debt | 448 | 929 | 1.042 | 1.651 | 1.114 |
| Total debt | 1.466 | 1.997 | 1.881 | 2.011 | 1.856 |
EBITDA margin
-142.4%
This company
15.8%
Market median
-1001% vs market
20202024
Equity ratio
27.3%
This company
38.2%
Market median
-29% vs market
20202024
Return on equity
-438.4%
This company
18.4%
Market median
-2483% vs market
20202024
Net profit margin
-167.6%
This company
8.1%
Market median
-2169% vs market
20202024
Asset turnover
0.71×
This company
1.12×
Market median
-37% vs market
20202024
Debt / equity
2.67×
This company
0.62×
Market median
-331% vs market
20202024
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-01-01 – 2020-12-31
| Name | Role | Member since |
|---|---|---|
| Current (2) | ||
BF Management | Management | 2019 |
LW Chief Executive Officer | Chief Executive Officer | 2025 |
| Former (1) | ||
LG Chief Executive Officer | Chief Executive Officer | 2020 – 2025 |
| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
| Board of Directors | 2023 | |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
| Company | 33.33–49.99% | 33.33–49.99% | 2025 | |
| Company | 33.33–49.99% | 33.33–49.99% | 2025 | |
| Company | 25–33.32% | 25–33.32% | 2023 | |
| Company | 15–19.99% | 15–19.99% | 2020 | |
| Company | 10–14.99% | 10–14.99% | 2022 | |
| Company | 5–9.99% | 5–9.99% | 2020 | |
| Company | 25–33.32% | 25–33.32% | 2023 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
Wash YourFace ApS
To The Moon Honey ApS Board members of To The Moon Honey ApS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Bea Fagerholt | Management | 0 companies |
| Louise Gersdorff Stenbjerre | Chief Executive Officer | 0 companies |
| Liv Winther Hyllested Møller | Chief Executive Officer | 0 companies |
| Martin Lumbye Hansen | Board of Directors | 0 companies |