| Revenue | DKK 6,4M | -14% |
| EBITDA | DKK -596K | -345% |
| Net profit | DKK -849K | -1389% |
| Total assets | DKK 6,4M | +15% |
| Equity | DKK 2,6M | -25% |
| Employees | 10 | — |
| Item | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| Revenue | 10.633 | 8.333 | 8.009 | 7.356 | 7.076 | 7.395 | 6.374 |
| Staff expenses | -7.065 | -7.051 | -6.690 | -6.526 | -7.852 | -7.152 | -6.970 |
| EBITDA | 3.568 | 1.282 | 1.319 | 830 | -776 | 244 | -596 |
| Depreciation & amort. | -580 | -0 | -0 | -0 | -0 | -149 | -149 |
| EBIT | 2.988 | 1.282 | 1.319 | 830 | -776 | 94 | -745 |
| Net financials | -3 | -44 | -60 | -51 | 11 | -4 | 6 |
| Profit before tax | 2.985 | 1.238 | 1.258 | 779 | -765 | 90 | -739 |
| Tax | 658 | 281 | 277 | 177 | -164 | 25 | 109 |
| Net profit | 2.327 | 957 | 982 | 602 | -600 | 66 | -849 |
| Item | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| Total assets | 6.584 | 7.878 | 6.936 | 6.843 | 6.894 | 5.532 | 6.380 |
| Equity | 2.727 | 3.684 | 4.666 | 5.268 | 4.668 | 3.420 | 2.572 |
| Long-term debt | 241 | 1.106 | 601 | 0 | 0 | 0 | 0 |
| Short-term debt | 3.615 | 3.087 | 1.670 | 1.575 | 2.226 | 2.112 | 3.776 |
| Total debt | 3.857 | 4.194 | 2.271 | 1.575 | 2.226 | 2.112 | 3.776 |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
CL Chief Executive Officer | Chief Executive Officer | 2024 | — | — |
AL Chief Executive Officer | Chief Executive Officer | 2019 | — | — |
DE Chief Executive Officer | Chief Executive Officer | 2025 | — | — |
LV Chief Executive Officer | Chief Executive Officer | 2023 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Board of Directors | 2019 | — | — | |
| Board of Directors | 2019 | — | — | |
| Chairman | 2022 | — | — | |
| Board of Directors | 2019 | — | — | |
| Board of Directors | 2019 | — | — | |
| Chairman | 2024 | — | — | |
| Board of Directors | 2025 | — | — | |
| Board of Directors | 2021 | — | — | |
| Board of Directors | 2022 | — | — |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
Simply Holding ApS | Company | 100.0% | 100.0% | 2025 |
| Individual | 50.0% | 50.0% | 2024 | |
| Individual | 100.0% | 100.0% | 2019 |
| Person | Role here | Other companies |
|---|---|---|
| Carsten Lakner | Chief Executive Officer | 0 companies |
| Anders Ledertoug Lind | Chief Executive Officer | 0 companies |
| David Edward Krajicek | Chief Executive Officer | 0 companies |
| Lars Vesterløkke | Chief Executive Officer | 0 companies |
| Mads Yngve Storvik | Board of Directors | 0 companies |
| Susanne Amundsen | Board of Directors | 0 companies |
| Tina Mari Flem | Chairman | 0 companies |
| Vegard Isdahl | Board of Directors | 0 companies |
| Kristoffer Gravgaard | Board of Directors | 0 companies |
| Daniel Ask Rühmann | Chairman | 0 companies |
| Martin Adrian Møller | Board of Directors | 0 companies |
| Christine Skovgaard | Board of Directors | 0 companies |
| Kamilla Laumark Jelstrup | Board of Directors | 0 companies |