Riskpilot← Back to searchSign inGet full accessPure Kids A/S
A/SIn liquidationCVR 41399325Blokken 81Retail sale of clothing · NACE 4771Est. 20201 employees
Revenue 2023
DKK -4,5M
+27% vs 2022
EBITDA margin
119.0%
+40% vs 2022
Equity ratio
25.1%
Financial strength
Net profit 2023
DKK -4,5M
+50% vs 2022
| Revenue | DKK -4,5M | +27% |
| EBITDA | DKK -5,3M | +40% |
| Net profit | DKK -4,5M | +50% |
| Total assets | DKK 2M | -87% |
| Equity | DKK 500K | -48% |
| Employees | 1 | — |
Legal name
Pure Kids A/S
CVR number
41399325
Legal form
Aktieselskab
NACE code
4771 · Retail sale of clothing
Founded
29. maj 2020
Share capital
DKK 500.000
Employees
1 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2023-12-31
Financial year
January – December
Signatory rights
Virksomheden tegnes af en likvidator
Address
Blokken 81
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| Revenue | 759 | -1.446 | -3.499 | -4.456 |
| Staff expenses | -1.791 | -4.479 | -5.336 | -846 |
| EBITDA | -1.115 | -5.924 | -8.835 | -5.302 |
| Depreciation & amort. | -318 | -780 | -2.201 | -169 |
| EBIT | -1.433 | -6.704 | -11.036 | -5.471 |
| Net financials | -265 | 68 | -526 | -279 |
| Profit before tax | -1.698 | -6.637 | -11.562 | -5.750 |
| Tax | -374 | -1.485 | -2.543 | -1.265 |
| Net profit | -1.324 | -5.152 | -9.019 | -4.485 |
| Item | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| Total assets | 8.841 | 14.357 | 15.029 | 1.993 |
| Equity | 2.026 | 2.074 | 955 | 500 |
| Long-term debt | 3.129 | 6.620 | 9.252 | 1.405 |
| Short-term debt | 3.657 | 5.664 | 4.822 | 89 |
| Total debt | 6.786 | 12.284 | 14.074 | 1.493 |
EBITDA margin
-530200000.0%
This company
15.8%
Market median
-3355696303% vs market
20202023
Equity ratio
25.1%
This company
38.2%
Market median
-34% vs market
20202023
Return on equity
-897.0%
This company
18.4%
Market median
-4975% vs market
20202023
Net profit margin
-448500000.0%
This company
8.1%
Market median
-5537037137% vs market
20202023
Asset turnover
-2.24×
This company
1.12×
Market median
-300% vs market
20202023
Debt / equity
2.99×
This company
0.62×
Market median
-382% vs market
20202023
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via CVR / Virk · Period 2020-05-29 – 2020-12-31
| Name | Role | Member since |
|---|---|---|
| Former (6) | ||
FH Unofficial title | Unofficial title | 2024 – 2025 |
HS Chief Executive Officer | Chief Executive Officer | 2021 – 2022 |
CS Chief Executive Officer | Chief Executive Officer | 2022 – 2023 |
HS Chief Executive Officer | Chief Executive Officer | 2023 – 2024 |
PH Chief Executive Officer | Chief Executive Officer | 2023 – 2023 |
RN Chief Executive Officer | Chief Executive Officer | 2020 – 2020 |
| Name | Role | Member since |
|---|---|---|
| Former (4) | ||
| Board of Directors | 2023 – 2024 | |
| Deputy Chairman | 2020 – 2022 | |
| Chairman | 2021 – 2023 | |
| Chairman | 2023 – 2024 | |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
| Company | 100% | 100% | 2020 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
No registered parent or subsidiaries
Board members of Pure Kids A/S also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Flemming Heegaard | Unofficial title | 0 companies |
| Heidi Svarre Pedersen | Chief Executive Officer | 0 companies |
| Claus Stagaard Juul | Chief Executive Officer | 0 companies |
| Henrik Sven Sørensen | Chief Executive Officer | 0 companies |
| Peter Hulweg Christiansen | Chief Executive Officer | 0 companies |
| Rikke Nørdum Sonne Hummeluhr | Chief Executive Officer | 0 companies |
| Niels Anders Bøgh Jensen | Board of Directors | 0 companies |
| Andreas Richard Møller | Deputy Chairman | 0 companies |
| Hans-Henrik Søndersted-Olsen | Chairman | 0 companies |
| Ragn Toghøj Gaihede | Chairman | 0 companies |