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Pouches Denmark ApS
APS
Active
CVR 44149990
Thorsvej 243
Retail sale of tobacco products · NACE 4726
Est. 2023
37 employees
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Full Risika report
Overview
Financials
People & ownership
Related companies
Revenue 2025
DKK 22,2M
+15% vs 2024
EBITDA margin
42.8%
-24% vs 2024
Equity ratio
13.8%
Financial strength
Net profit 2025
DKK 7,1M
-28% vs 2024
EBITDA — year on year
DKK millions
16M
12M
8M
4M
0M
6M
2023
13M
+117%
2024
10M
-23%
2025
Key figures
Annual report 2025
Revenue
DKK 22,2M
+15%
EBITDA
DKK 9,5M
-24%
Net profit
DKK 7,1M
-28%
Total assets
DKK 19,9M
-2%
Equity
DKK 2,7M
-75%
Employees
37
—
Company information
Legal name
Pouches Denmark ApS
CVR number
44149990
Legal form
Anpartsselskab
NACE code
4726 · Retail sale of tobacco products
Founded
28. juni 2023
Share capital
DKK 40.000
Employees
37 (FTE)
VAT registered
Yes
Audit selected
Yes
Last report
2025-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af direktøren
Company purpose
Selskabets formål er at drive virksomhed med salg af nikotinbaserede produkter.
Contact
Address
Thorsvej 243
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Revenue
DKK millions
0M
6M
13M
19M
25M
9M
2023
19M
2024
22M
2025
EBITDA
DKK millions
0M
4M
7M
11M
15M
6M
2023
13M
2024
10M
2025
Income statement
DKK thousands
Item
2023
2024
2025
Revenue
9.010
19.277
22.222
Staff expenses
-3.154
-6.729
-12.701
EBITDA
5.856
12.548
9.520
Depreciation & amort.
-177
-188
-272
EBIT
5.679
12.361
9.249
Net financials
-84
-208
-151
Profit before tax
5.596
12.153
9.098
Tax
1.218
2.311
2.008
Net profit
4.377
9.842
7.090
Balance sheet
DKK thousands
Item
2023
2024
2025
Total assets
15.728
20.286
19.860
Equity
7.618
10.860
2.737
Long-term debt
0
0
0
Short-term debt
7.722
9.426
17.112
Total debt
7.722
9.426
17.112
Financial ratios
5-year trend
EBITDA margin
42.8%
This company
15.8%
Market median
+171% vs market
2023
2025
Equity ratio
13.8%
This company
38.2%
Market median
-64% vs market
2023
2025
Return on equity
259.1%
This company
18.4%
Market median
+1308% vs market
2023
2025
Net profit margin
31.9%
This company
8.1%
Market median
+294% vs market
2023
2025
Asset turnover
1.12×
This company
1.12×
Market median
+0% vs market
2023
2025
Debt / equity
6.26×
This company
0.62×
Market median
-910% vs market
2023
2025
Annual reports & filings
Annual report 2025
Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
View
PDF
Annual report 2024
Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
View
PDF
Annual report 2023
Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
View
PDF
Management
Actively employed in the business
Name
Role
Member since
Current (1)
JL
Jonas Lønborg Mikkelsen
Management
Management
2023
Board of directors
Non-executive oversight
No data on file.
Shareholders
As of last annual report
Shareholder
Type
Ownership
Votes
Since
J Lønborg Holding ApS
Company
90–99.99%
90–99.99%
2026
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
Learn more
.
Company hierarchy
J Lønborg Holding ApS
Pouches Denmark ApS
(this company)
Board network connections
Board members of Pouches Denmark ApS also hold positions in
0
other companies.
Person
Role here
Other companies
Jonas Lønborg Mikkelsen
Management
0 companies