| Revenue | NOK 113,8M | +26% |
| EBITDA | NOK -29,9M | -126% |
| Net profit | NOK -42M | -114% |
| Total assets | NOK 109,6M | +4% |
| Equity | NOK 20,1M | +153% |
| Employees | 91 | — |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenue | 26 512 | 26 891 | 52 179 | 90 192 | 113 788 |
| Staff expenses | −4 965 | −5 866 | −11 858 | −18 849 | −30 334 |
| EBITDA | −937 | −6 095 | −12 589 | −13 247 | −29 888 |
| Depreciation & amort. | −1 488 | −1 396 | −2 737 | −4 376 | −5 797 |
| EBIT | −2 424 | −7 491 | −15 326 | −17 623 | −35 685 |
| Net financials | −247 | −269 | −1 331 | −1 978 | −6 354 |
| Profit before tax | −2 672 | −7 760 | −16 657 | −19 602 | −42 039 |
| Tax | −588 | 2 | −0 | −0 | −0 |
| Net profit | −2 084 | −7 761 | −16 657 | −19 602 | −42 039 |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Total assets | 18 166 | 34 369 | 52 238 | 105 679 | 109 562 |
| Equity | 6 123 | −1 638 | −18 295 | −37 897 | 20 064 |
| Long-term debt | 0 | 9 489 | 19 777 | 19 777 | 0 |
| Short-term debt | 12 043 | 26 519 | 50 756 | 123 799 | 89 497 |
| Total debt | 12 043 | 36 008 | 70 533 | 143 576 | 89 497 |
| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
RH Chief Executive Officer | Chief Executive Officer | 2025 |
| Former (3) | ||
JT Contact Person | Contact Person | 2019 – 2024 |
JS Chief Executive Officer | Chief Executive Officer | 2024 – 2024 |
SL Chief Executive Officer | Chief Executive Officer | 2024 – 2025 |
| Name | Role | Member since |
|---|---|---|
| Former (1) | ||
| Chairman | 2014 – 2021 | |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
Frilufts Retail Europe Ab | Company | 100% | 100% | 2024 |
| Person | Role here | Other companies |
|---|---|---|
| Rolf Henrik Hoffman | Chief Executive Officer | 0 companies |
| Jan Thomas Lindberg | Contact Person | 0 companies |
| Johan Sverker Rytterstedt | Chief Executive Officer | 0 companies |
| Simon Larsen | Chief Executive Officer | 0 companies |
| Hans Martin Axelhed | Chairman | 0 companies |