Riskpilot← Back to searchSign inGet full accessTRY AS
ASActiveOrg 980129942Øvre Slottsgate 8, 0157 OsloActivities of advertising agencies · NACE 7311Est. 1998271 employees
Revenue 2024
NOK 364,1M
-9% vs 2023
EBITDA margin
3.5%
+17% vs 2023
Equity ratio
78.1%
Financial strength
Net profit 2024
NOK 16M
-51% vs 2023
| Revenue | NOK 364,1M | -9% |
| EBITDA | NOK 12,6M | +17% |
| Net profit | NOK 16M | -51% |
| Total assets | NOK 313,4M | -9% |
| Equity | NOK 244,9M | +3% |
| Employees | 271 | — |
Legal name
TRY AS
Org number
980129942
Legal form
Aksjeselskap
NACE code
7311 · Activities of advertising agencies
Founded
25. august 1998
Share capital
NOK 284 502
Employees
271 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Styrets leder alene eller to styremedlemmer i fellesskap.
Company purpose
Være reklamebyrå og således å yte enhver tjeneste innenfor dette virksomhetsområdet, samt alt som står i forbindelse hermed. Selskapet kan delta i andre selskaper med andre formål og virksomhetsområder. Selskapet skal også ivareta konsern- og hovedkontorfunksjoner.
Address
Øvre Slottsgate 8, 0157 Oslo
Phone
+4722400500
Email
post@try.no
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 331 718 | 302 506 | 356 772 | 386 505 | 373 748 | 358 331 | 364 122 | 398 107 | 417 300 | 398 924 | 364 054 |
| Staff expenses | −0 | −0 | −0 | −0 | −0 | −0 | −0 | −69 788 | −72 254 | −74 411 | −82 543 | −89 053 | −83 796 | −74 026 | −77 569 | −86 645 | −95 970 | −91 032 |
| EBITDA | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 22 567 | 18 685 | 34 094 | 27 720 | 18 136 | 11 013 | 19 996 | 17 378 | 17 226 | 10 721 | 12 584 |
| Depreciation & amort. | −0 | −0 | −0 | −0 | −0 | −0 | −0 | −801 | −848 | −756 | −778 | −806 | −966 | −1 022 | −1 200 | −1 345 | −1 503 | −1 453 |
| EBIT | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 21 767 | 17 837 | 33 338 | 26 942 | 17 330 | 10 047 | 18 974 | 16 178 | 15 881 | 9 218 | 11 131 |
| Net financials | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 504 | 3 705 | 9 902 | 12 984 | 19 281 | 20 101 | 22 937 | 42 976 | 85 115 | 32 413 | 7 738 |
| Profit before tax | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 28 271 | 21 542 | 43 240 | 39 926 | 36 611 | 30 148 | 41 911 | 59 154 | 100 996 | 41 631 | 18 869 |
| Tax | −0 | −0 | −0 | −0 | −0 | −0 | −0 | 5 990 | 4 805 | 8 550 | 6 637 | 4 186 | 2 334 | 4 212 | 11 134 | 9 315 | 8 939 | 2 837 |
| Net profit | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 22 280 | 16 737 | 34 690 | 33 289 | 32 425 | 27 814 | 37 699 | 48 020 | 91 681 | 32 692 | 16 032 |
| Item | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | — | — | — | — | — | — | — | 80 873 | 72 191 | 116 719 | 110 061 | 110 861 | 125 207 | 119 626 | 395 717 | 462 124 | 342 798 | 313 417 |
| Equity | — | — | — | — | — | — | — | 3 644 | 8 894 | 12 273 | 12 274 | 12 274 | 27 759 | 11 963 | 211 628 | 239 155 | 238 234 | 244 857 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 250 | 3 250 | 2 250 | 0 | 0 | 27 | 0 | 0 | 0 | 0 |
| Short-term debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 77 229 | 59 048 | 101 195 | 95 538 | 98 587 | 97 448 | 107 636 | 184 089 | 222 968 | 104 564 | 68 560 |
| Total debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 77 229 | 63 298 | 104 445 | 97 788 | 98 587 | 97 448 | 107 664 | 184 089 | 222 968 | 104 564 | 68 560 |
EBITDA margin
3.5%
This company
15.8%
Market median
-78% vs market
20072024
Equity ratio
78.1%
This company
38.2%
Market median
+104% vs market
20072024
Return on equity
6.5%
This company
18.4%
Market median
-65% vs market
20072024
Net profit margin
4.4%
This company
8.1%
Market median
-46% vs market
20072024
Asset turnover
1.16×
This company
1.12×
Market median
+4% vs market
20072024
Debt / equity
0.28×
This company
0.62×
Market median
+55% vs market
20072024
- Annual report 2024Filed via Brønnøysundsregistrene · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Brønnøysundsregistrene · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Brønnøysundsregistrene · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Brønnøysundsregistrene · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via Brønnøysundsregistrene · Period 2020-01-01 – 2020-12-31
- Annual report 2019Filed via Brønnøysundsregistrene · Period 2019-01-01 – 2019-12-31
- Annual report 2018Filed via Brønnøysundsregistrene · Period 2018-01-01 – 2018-12-31
- Annual report 2017Filed via Brønnøysundsregistrene · Period 2017-01-01 – 2017-12-31
- Annual report 2016Filed via Brønnøysundsregistrene · Period 2016-01-01 – 2016-12-31
- Annual report 2015Filed via Brønnøysundsregistrene · Period 2015-01-01 – 2015-12-31
- Annual report 2014Filed via Brønnøysundsregistrene · Period 2014-01-01 – 2014-12-31
- Annual report 2013Filed via Brønnøysundsregistrene · Period 2013-01-01 – 2013-12-31
- Annual report 2012Filed via Brønnøysundsregistrene · Period 2012-01-01 – 2012-12-31
- Annual report 2011Filed via Brønnøysundsregistrene · Period 2011-01-01 – 2011-12-31
- Annual report 2010Filed via Brønnøysundsregistrene · Period 2010-01-01 – 2010-12-31
- Annual report 2009Filed via Brønnøysundsregistrene · Period 2009-01-01 – 2009-12-31
- Annual report 2008Filed via Brønnøysundsregistrene · Period 2008-01-01 – 2008-12-31
- Annual report 2007Filed via Brønnøysundsregistrene · Period 2007-01-01 – 2007-12-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
SK Chief Executive Officer | Chief Executive Officer | 2024 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Board of Directors | 2023 | — | — | |
| Board of Directors | 2021 | — | — | |
| Board of Directors | 2020 | — | — | |
| Board of Directors | 2023 | — | — | |
| Board of Directors | 2020 | — | — | |
| Board of Directors | 2023 | — | — | |
| Board of Directors | 2022 | — | — | |
| Board of Directors | 2025 | — | — | |
| Board of Directors | 2022 | — | — | |
| Board of Directors | 2020 | — | — | |
| Board of Directors | 2025 | — | — | |
| Board of Directors | 2020 | — | — | |
| Board of Directors | 2022 | — | — | |
| Board of Directors | 2020 | — | — | |
| Board of Directors | 2024 | — | — |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
Try Holding As | Company | 55.0% | 55.0% | 2024 |
| Individual | 5.6% | 5.6% | 2024 | |
Try As | Company | 2.9% | 2.9% | 2024 |
Beyersen As | Company | 2.9% | 2.9% | 2024 |
Rockstuff As | Company | 2.1% | 2.1% | 2024 |
Hageveien Invest As | Company | 2.0% | 2.0% | 2023 |
Egil As | Company | 1.8% | 1.8% | 2024 |
Lars Joachim As | Company | 1.8% | 1.8% | 2024 |
Tjobing As | Company | 1.6% | 1.6% | 2024 |
Gaid Invest As | Company | 1.4% | 1.4% | 2024 |
| Individual | 1.4% | 1.4% | 2024 | |
Esdu As | Company | 1.3% | 1.3% | 2024 |
Eirik Sørensen As | Company | 1.3% | 1.3% | 2024 |
Try Ansatt Invest As | Company | 1.3% | 1.3% | 2024 |
| Individual | 1.2% | 1.2% | 2022 | |
| Individual | 1.2% | 1.2% | 2024 | |
| Individual | 1.2% | 1.2% | 2024 | |
Preca As | Company | 1.1% | 1.1% | 2024 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
TRY AS 
Pol Ansatt Invest AsBoard members of TRY AS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Sindre Kaare Beyer | Chief Executive Officer | 0 companies |
| Bente Stray | Board of Directors | 0 companies |
| Anja Sandberg Nordbø | Board of Directors | 0 companies |
| Tonje Christine Jæger | Board of Directors | 0 companies |
| Nina Brekke Øktedalen | Board of Directors | 0 companies |
| Hanan Jahr | Board of Directors | 0 companies |
| Lars Erik Stugemo | Board of Directors | 0 companies |
| Erik Theodor Jakobsen | Board of Directors | 0 companies |
| Camilla Bjørnhaug | Board of Directors | 0 companies |
| Vilje Margrethe Mohn | Board of Directors | 0 companies |
| Anne Carine Tanum | Board of Directors | 0 companies |
| Cecilie Garfalk | Board of Directors | 0 companies |
| Morten Polmar | Board of Directors | 0 companies |
| Knut Brundtland | Board of Directors | 0 companies |
| Roy Jacobsen | Board of Directors | 0 companies |
| Rikke Kathrine Tobiasson Reinemo | Board of Directors | 0 companies |