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DE ANA AS
AS
Active
Org 985343411
Slemdalsveien 72, 0373 Oslo
Retail sale of clothing · NACE 4771
Est. 2003
10 employees
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Overview
Financials
People & ownership
Related companies
Revenue 2025
NOK 16,8M
+9% vs 2024
EBITDA margin
10.7%
+49% vs 2024
Equity ratio
71.6%
Financial strength
Net profit 2025
NOK 1,4M
+73% vs 2024
EBITDA — year on year
NOK millions
3M
2M
1M
1M
0M
0M
2021
0M
0%
2022
0M
0%
2023
1M
+100%
2024
2M
+100%
2025
Key figures
Annual report 2025
Revenue
NOK 16,8M
+9%
EBITDA
NOK 1,8M
+49%
Net profit
NOK 1,4M
+73%
Total assets
NOK 6,8M
+15%
Equity
NOK 4,9M
+63%
Employees
10
—
Company information
Legal name
DE ANA AS
Org number
985343411
Legal form
Aksjeselskap
NACE code
4771 · Retail sale of clothing
Founded
6. februar 2003
Share capital
NOK 100 000
Employees
10 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Styrets leder alene.
Company purpose
Handel med klær, samt annet som naturlig står i forbindelse med dette.
Contact
Address
Slemdalsveien 72, 0373 Oslo
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Explore
Companies in Retail sale of clothing
Companies in Oslo
All Norway companies
Revenue
NOK millions
0M
5M
11M
16M
22M
13M
2021
18M
2022
19M
2023
15M
2024
17M
2025
EBITDA
NOK millions
0M
1M
1M
2M
2M
0M
2021
0M
2022
0M
2023
1M
2024
2M
2025
Income statement
NOK thousands
Item
2021
2022
2023
2024
2025
Revenue
13 282
18 296
19 115
15 387
16 797
Staff expenses
−2 228
−2 977
−3 242
−3 427
−3 370
EBITDA
323
265
151
1 203
1 797
Depreciation & amort.
−0
−0
−0
−0
−0
EBIT
323
265
151
1 203
1 797
Net financials
14
30
−32
−180
−19
Profit before tax
337
295
120
1 023
1 778
Tax
63
56
19
219
388
Net profit
273
239
100
804
1 390
Balance sheet
NOK thousands
Item
2021
2022
2023
2024
2025
Total assets
4 473
5 555
5 019
5 940
6 823
Equity
2 352
2 591
2 691
2 995
4 885
Long-term debt
92
92
92
515
198
Short-term debt
2 030
2 873
2 236
2 431
1 740
Total debt
2 121
2 965
2 328
2 946
1 938
Financial ratios
5-year trend
EBITDA margin
10.7%
This company
15.8%
Market median
-32% vs market
2021
2025
Equity ratio
71.6%
This company
38.2%
Market median
+87% vs market
2021
2025
Return on equity
28.5%
This company
18.4%
Market median
+55% vs market
2021
2025
Net profit margin
8.3%
This company
8.1%
Market median
+2% vs market
2021
2025
Asset turnover
2.46×
This company
1.12×
Market median
+120% vs market
2021
2025
Debt / equity
0.40×
This company
0.62×
Market median
+35% vs market
2021
2025
Annual reports & filings
Annual report 2025
Filed via Brønnøysundsregistrene · Period 2025-01-01 – 2025-12-31
View
PDF
Annual report 2024
Filed via Brønnøysundsregistrene · Period 2024-01-01 – 2024-12-31
View
PDF
Annual report 2023
Filed via Brønnøysundsregistrene · Period 2023-01-01 – 2023-12-31
View
PDF
Annual report 2022
Filed via Brønnøysundsregistrene · Period 2022-01-01 – 2022-12-31
View
PDF
Annual report 2021
Filed via Brønnøysundsregistrene · Period 2021-01-01 – 2021-12-31
View
PDF
Management
Actively employed in the business
No data on file.
Board of directors
Non-executive oversight
Name
Role
Member since
Current (3)
JH
Jon Harsem
Board of Directors
2011
HB
Hanne Bakken Taylor
Board of Directors
2011
AB
Anne Bakken
Chairman
2011
Shareholders
As of last annual report
No shareholder data available.
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
Learn more
.
Company hierarchy
No registered parent or subsidiaries
Board network connections
Board members of DE ANA AS also hold positions in
0
other companies.
Person
Role here
Other companies
Jon Harsem
Board of Directors
0 companies
Hanne Bakken Taylor
Board of Directors
0 companies
Anne Bakken
Chairman
0 companies