Riskpilot← Back to searchSign inGet full accessPRITEX TOYS AS
ASActiveOrg 997144686Markedsgata 21-25, 9510 AltaRetail sale of games and toys · NACE 4764Est. 201122 employees
Revenue 2024
NOK 13,1M
-10% vs 2023
EBITDA margin
2.7%
-49% vs 2023
Equity ratio
44.1%
Financial strength
Net profit 2024
NOK 208K
-58% vs 2023
| Revenue | NOK 13,1M | -10% |
| EBITDA | NOK 354K | -49% |
| Net profit | NOK 208K | -58% |
| Total assets | NOK 4,7M | -24% |
| Equity | NOK 2,1M | +1% |
| Employees | 22 | — |
Legal name
PRITEX TOYS AS
Org number
997144686
Legal form
Aksjeselskap
NACE code
4764 · Retail sale of games and toys
Founded
8. august 2011
Share capital
NOK 100 000
Employees
22 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Styrets medlemmer hver for seg.
Company purpose
Salg av varer, butikkdrift, investering i annen virksomhet, samt annen virksomhet som faller naturlig sammen med dette.
Address
Markedsgata 21-25, 9510 Alta
Phone
+4792443342
Email
alta@ringo.no
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenue | 14 936 | 16 590 | 15 435 | 14 504 | 13 110 |
| Staff expenses | −2 219 | −2 314 | −2 571 | −2 368 | −2 659 |
| EBITDA | 1 668 | 2 415 | 1 135 | 702 | 354 |
| Depreciation & amort. | −123 | −123 | −122 | −69 | −66 |
| EBIT | 1 545 | 2 292 | 1 013 | 633 | 289 |
| Net financials | −37 | −9 | −6 | 8 | −22 |
| Profit before tax | 1 508 | 2 283 | 1 007 | 640 | 267 |
| Tax | 332 | 502 | −1 | 141 | 59 |
| Net profit | 1 176 | 1 781 | 1 008 | 499 | 208 |
| Item | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Total assets | 5 656 | 8 166 | 6 127 | 6 179 | 4 691 |
| Equity | 1 761 | 2 042 | 2 038 | 2 045 | 2 067 |
| Long-term debt | 216 | 909 | 508 | 1 022 | 16 |
| Short-term debt | 3 680 | 5 215 | 3 580 | 3 113 | 2 608 |
| Total debt | 3 895 | 6 124 | 4 088 | 4 134 | 2 624 |
EBITDA margin
2.7%
This company
15.8%
Market median
-83% vs market
20202024
Equity ratio
44.1%
This company
38.2%
Market median
+15% vs market
20202024
Return on equity
10.1%
This company
18.4%
Market median
+45% vs market
20202024
Net profit margin
1.6%
This company
8.1%
Market median
-80% vs market
20202024
Asset turnover
2.79×
This company
1.12×
Market median
+149% vs market
20202024
Debt / equity
1.27×
This company
0.62×
Market median
-105% vs market
20202024
- Annual report 2024Filed via Brønnøysundsregistrene · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Brønnøysundsregistrene · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Brønnøysundsregistrene · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Brønnøysundsregistrene · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via Brønnøysundsregistrene · Period 2020-01-01 – 2020-12-31
| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
IW Chief Executive Officer | Chief Executive Officer | 2018 |
| Name | Role | Member since |
|---|---|---|
| Current (3) | ||
| Board of Directors | 2018 | |
| Chairman | 2018 | |
| Board of Directors | 2018 | |
| Shareholder | Type | Ownership | Votes | Since |
|---|---|---|---|---|
| Company | 100% | 100% | 2022 |
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
Pritex Team As
PRITEX TOYS AS Board members of PRITEX TOYS AS also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Irene Wirkola | Chief Executive Officer | 0 companies |
| Tone Reinholdtsen Ek | Board of Directors | 0 companies |
| Kurt Evjan Ek | Chairman | 0 companies |
| Morten Ek | Board of Directors | 0 companies |