Riskpilot← Back to searchSign inGet full accessMAD Preference AB
ABActiveOrg 5565439527Skolgatan 4 BOther software publishing · NACE 5829Est. 19970 employees
Revenue 2025
SEK 0
EBITDA margin
—
-116% vs 2024
Equity ratio
93.5%
Financial strength
Net profit 2025
SEK -284K
-103% vs 2024
| Revenue | SEK 0 | — |
| EBITDA | SEK -27K | -116% |
| Net profit | SEK -284K | -103% |
| Total assets | SEK 294K | -52% |
| Equity | SEK 275K | -51% |
| Employees | 0 | — |
Legal name
MAD Preference AB
Org number
5565439527
Legal form
Aktiebolag
NACE code
5829 · Other software publishing
Founded
13 augusti 1997
Share capital
SEK 139 127
Employees
0
VAT registered
Yes
Audit selected
No
Last report
2025-08-31
Financial year
January – December
Signatory rights
Firman tecknas av styrelsen Dessutom har verkställande direktören rätt att teckna firman beträffande löpande förvaltningsåtgärder
Company purpose
Bolaget skall producera programvara, metoder, verktyg och läromedel för beslutsfattande och riskanalys. Vidare kommer bolaget att tillhandahålla tjänster såsom konsulting, kompetensutveckling, stöd och utbildning av andra organisationer inom beslutsfattande och riskanalys samt bedriva därmed förenlig verksamhet.
Address
Skolgatan 4 B
Email
aron@preference.nu
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | — | — | 0 | 50 | 50 | 473 | 0 | 239 | 209 | 0 |
| Staff expenses | — | — | — | — | — | — | — | — | — | — |
| EBITDA | 32 | −17 | −37 | −18 | −11 | 311 | −69 | 170 | 167 | −26 |
| Depreciation & amort. | −0 | −0 | −0 | −0 | −0 | −138 | −307 | −307 | −307 | −307 |
| EBIT | 32 | −17 | −37 | −18 | −11 | 173 | −376 | −137 | −141 | −334 |
| Net financials | — | — | — | — | −100 | −150 | — | 0 | 0 | 50 |
| Profit before tax | 32 | −17 | −37 | −18 | −111 | 22 | −376 | −137 | −140 | −284 |
| Tax | −0 | −0 | −0 | −0 | −0 | −0 | — | — | — | — |
| Net profit | 32 | −17 | −37 | −18 | −111 | 22 | −376 | −137 | −140 | −284 |
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | 180 | 155 | 437 | 400 | 765 | 1 618 | 1 301 | 1 097 | 615 | 294 |
| Equity | 154 | 137 | 400 | 382 | 571 | 1 517 | 1 141 | 999 | 559 | 275 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 | 0 | — | — | — | — |
| Short-term debt | 26 | 18 | 36 | 18 | 193 | 101 | 161 | 98 | 56 | 19 |
| Total debt | 26 | 18 | 36 | 18 | 193 | 101 | 161 | 98 | 56 | 19 |
EBITDA margin
-2650000.0%
This company
15.8%
Market median
-16772252% vs market
20162025
Equity ratio
93.5%
This company
38.2%
Market median
+145% vs market
20162025
Return on equity
-103.5%
This company
18.4%
Market median
-663% vs market
20162025
Net profit margin
-28419500.0%
This company
8.1%
Market median
-350858125% vs market
20162025
Asset turnover
0.00×
This company
1.12×
Market median
-100% vs market
20162025
Debt / equity
0.07×
This company
0.62×
Market median
+89% vs market
20162025
- Annual report 2025Filed via Bolagsverket / SCB · Period 2024-09-01 – 2025-08-31
- Annual report 2024Filed via Bolagsverket / SCB · Period 2023-09-01 – 2024-08-31
- Annual report 2023Filed via Bolagsverket / SCB · Period 2022-09-01 – 2023-08-31
- Annual report 2022Filed via Bolagsverket / SCB · Period 2021-09-01 – 2022-08-31
- Annual report 2021Filed via Bolagsverket / SCB · Period 2020-09-01 – 2021-08-31
- Annual report 2020Filed via Bolagsverket / SCB · Period 2019-09-01 – 2020-08-31
- Annual report 2019Filed via Bolagsverket / SCB · Period 2018-09-01 – 2019-08-31
- Annual report 2018Filed via Bolagsverket / SCB · Period 2017-09-01 – 2018-08-31
- Annual report 2017Filed via Bolagsverket / SCB · Period 2016-09-01 – 2017-08-31
- Annual report 2016Filed via Bolagsverket / SCB · Period 2015-09-01 – 2016-08-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
MI | Audit | 2020 | — | — |
PJ Auditor Substitute | Auditor Substitute | 2020 | — | — |
OA Chief Executive Officer | Chief Executive Officer | 2024 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Deputy Board Member | 2020 | — | — | |
| Deputy Board Member | 2020 | — | — | |
| Board of Directors | 2020 | — | — | |
| Chairman | 2024 | — | — |
No shareholder data available.
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MAD Preference AB 
Preference Consulting and Development (in Scandinavia) ABBoard members of MAD Preference AB also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Mikael Ingmar Nilsson | Audit | 0 companies |
| Per Johan Anders Strömberg | Auditor Substitute | 0 companies |
| Oscar Aron Larsson | Chief Executive Officer | 0 companies |
| Ellen Mona Gratia Wilcke | Deputy Board Member | 0 companies |
| Kjell Erik Borking | Deputy Board Member | 0 companies |
| Sven Love Ekenberg | Board of Directors | 0 companies |
| Jim Idefeldt | Chairman | 0 companies |