Riskpilot← Back to searchSign inGet full accessActiontotal AB
ABActiveOrg 5567696850Malmskillnadsgatan 29Activities of advertising agencies · NACE 7311Est. 20081-4 employees
Revenue 2025
SEK 2,3M
-12% vs 2024
EBITDA margin
-7.3%
-284% vs 2024
Equity ratio
35.2%
Financial strength
Net profit 2025
SEK -130K
-3% vs 2024
| Revenue | SEK 2,3M | -12% |
| EBITDA | SEK -171K | -284% |
| Net profit | SEK -130K | -3% |
| Total assets | SEK 1,8M | -21% |
| Equity | SEK 648K | -34% |
| Employees | — | — |
Legal name
Actiontotal AB
Org number
5567696850
Legal form
Aktiebolag
NACE code
7311 · Activities of advertising agencies
Founded
13 november 2008
Share capital
SEK 100 000
Employees
1-4
VAT registered
Yes
Audit selected
No
Last report
2025-06-30
Financial year
January – December
Signatory rights
Firman tecknas av styrelsen Firman tecknas var för sig av ledamöterna
Company purpose
Bolaget skall bedriva konsulttjänster inom formgivning, kommunikation, koncept och affärsutveckling samt därmed förenlig verksamhet. Äga och förvalta aktier i dotter- och intressebolag.
Address
Malmskillnadsgatan 29
Email
jakob@actiontotal.com
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | — | — | 2 140 | 1 814 | 3 140 | 3 057 | 4 691 | 3 860 | 2 657 | 2 339 |
| Staff expenses | — | — | — | — | — | — | — | −1 605 | −1 706 | −1 510 |
| EBITDA | 176 | 402 | 464 | 74 | 590 | 690 | 1 588 | 809 | −44 | −171 |
| Depreciation & amort. | −5 | −10 | −10 | −10 | −5 | −5 | −13 | −13 | −13 | −13 |
| EBIT | 171 | 392 | 454 | 64 | 585 | 685 | 1 575 | 796 | −58 | −184 |
| Net financials | 295 | — | −1 | −1 | −1 | −1 | −2 | −53 | −120 | −73 |
| Profit before tax | 466 | 443 | 351 | 65 | 431 | 555 | 1 164 | 521 | −99 | −130 |
| Tax | −38 | −100 | −80 | −20 | −99 | −122 | −252 | −137 | −27 | — |
| Net profit | 428 | 343 | 271 | 45 | 332 | 433 | 912 | 384 | −126 | −130 |
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Total assets | 1 321 | 1 364 | 1 005 | 874 | 1 438 | 1 746 | 3 041 | 3 148 | 2 344 | 1 840 |
| Equity | 528 | 471 | 402 | 327 | 435 | 692 | 1 420 | 1 405 | 979 | 648 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 | 0 | 0 | — | — | — |
| Short-term debt | 631 | 782 | 390 | 335 | 637 | 560 | 717 | 620 | 320 | 273 |
| Total debt | 631 | 782 | 390 | 335 | 637 | 560 | 717 | 620 | 320 | 273 |
EBITDA margin
-7.3%
This company
15.8%
Market median
-146% vs market
20162025
Equity ratio
35.2%
This company
38.2%
Market median
+8% vs market
20162025
Return on equity
-20.1%
This company
18.4%
Market median
-209% vs market
20162025
Net profit margin
-5.6%
This company
8.1%
Market median
-169% vs market
20162025
Asset turnover
1.27×
This company
1.12×
Market median
+13% vs market
20162025
Debt / equity
1.84×
This company
0.62×
Market median
-197% vs market
20162025
- Annual report 2025Filed via Bolagsverket / SCB · Period 2024-07-01 – 2025-06-30
- Annual report 2024Filed via Bolagsverket / SCB · Period 2023-07-01 – 2024-06-30
- Annual report 2023Filed via Bolagsverket / SCB · Period 2022-07-01 – 2023-06-30
- Annual report 2022Filed via Bolagsverket / SCB · Period 2021-07-01 – 2022-06-30
- Annual report 2021Filed via Bolagsverket / SCB · Period 2020-07-01 – 2021-06-30
- Annual report 2020Filed via Bolagsverket / SCB · Period 2019-07-01 – 2020-06-30
- Annual report 2019Filed via Bolagsverket / SCB · Period 2018-07-01 – 2019-06-30
- Annual report 2018Filed via Bolagsverket / SCB · Period 2017-07-01 – 2018-06-30
- Annual report 2017Filed via Bolagsverket / SCB · Period 2016-07-01 – 2017-06-30
- Annual report 2016Filed via Bolagsverket / SCB · Period 2015-07-01 – 2016-06-30
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
PJ | Audit | 2022 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Deputy Board Member | 2022 | — | — | |
| Board of Directors | 2022 | — | — | |
| Chairman | 2022 | — | — |
No shareholder data available.
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
No registered parent or subsidiaries
Board members of Actiontotal AB also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Per Johan Anders Strömberg | Audit | 0 companies |
| Markus Fredrik Hejdenberg | Deputy Board Member | 0 companies |
| Karl Magnus Sparrman | Board of Directors | 0 companies |
| Karl Jakob Hejdenberg | Chairman | 0 companies |