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Better Performance Sweden AB
AB
Active
Org 5569789463
Utsälje 112, 786 92
Dala-Järna
Wholesale of other household goods
·
NACE 4649
Est. 2014 · 11 years old
0 employees
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Wholesale of other household goods
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Better Performance Sweden AB
Overview
Financials
People & ownership
Related companies
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People & ownership
Management
Actively employed in the business
Name
Role
Member since
Current (1)
LG
Lars Gunnar Erik Strand
Chief Executive Officer
Chief Executive Officer
2022
Former (1)
EK
Eva Kristina Strand
Deputy Chief Executive Officer
Deputy Chief Executive Officer
2022 – 2025
Board of directors
Non-executive oversight
Name
Role
Member since
Current (2)
LG
Lars Gunnar Erik Strand
Board of Directors
Board of Directors
2022
EK
Eva Kristina Strand
Deputy Board Member
Deputy Board Member
2025
Former (1)
ES
Eric Sebastian Strand
Deputy Board Member
Deputy Board Member
2022 – 2025
Shareholders
As of last annual report
Active Sports & Events Jönköping AB — 100%
100%
Shareholder
Type
Ownership
Votes
Since
Active Sports & Events Jönköping AB
Company
100%
100%
0001
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
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More on Better Performance Sweden AB
Overview →
Headline figures, risk assessment and company summary
Financials & key figures →
Revenue, EBITDA, balance sheet and 5-year trend
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Corporate hierarchy, parent and subsidiary network
