Riskpilot← Back to searchSign inGet full accessUP! International AB
ABActiveOrg 5590623913Norrtullsgatan 6 4trBusiness and other management consultancy activities · NACE 7020Est. 20160 employees
Revenue 2024
SEK 594K
+14% vs 2023
EBITDA margin
-54.5%
+82% vs 2023
Equity ratio
91.6%
Financial strength
Net profit 2024
SEK -323K
+82% vs 2023
| Revenue | SEK 594K | +14% |
| EBITDA | SEK -324K | +82% |
| Net profit | SEK -323K | +82% |
| Total assets | SEK 385K | -7% |
| Equity | SEK 352K | +7% |
| Employees | 0 | — |
Legal name
UP! International AB
Org number
5590623913
Legal form
Aktiebolag
NACE code
7020 · Business and other management consultancy activities
Founded
12 maj 2016
Share capital
SEK 267 330
Employees
0
VAT registered
Yes
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Firman tecknas av styrelsen Firman tecknas var för sig av ledamöterna
Company purpose
Bolaget driver utveckling och försäljning av produkter och tjänster inom idrott, träning, hälsa och välbefinnande. Bolaget bedriver också rådgivning och konsultverksamhet inom affärsutveckling, företagsledning, organisation, informationsteknologi samt därmed förenlig verksamhet.
Address
Norrtullsgatan 6 4tr
Email
jonathan.kimber@paceup.net
Risika for professionals
Risika provides regulated workflow tools for finance, procurement and compliance teams that need monitoring, alerts and an API.
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|---|
| Revenue | — | — | 240 | 677 | 308 | 1 058 | 1 040 | 523 | 594 |
| Staff expenses | — | — | — | — | — | — | −455 | −585 | −102 |
| EBITDA | −14 | 143 | −685 | −1 292 | −1 771 | −1 749 | −1 161 | −1 841 | −324 |
| Depreciation & amort. | −0 | −0 | −0 | −0 | −0 | −0 | — | — | — |
| EBIT | −14 | 143 | −685 | −1 292 | −1 771 | −1 749 | −1 161 | −1 841 | −324 |
| Net financials | — | — | — | −2 | — | — | −0 | −0 | 1 |
| Profit before tax | −14 | 109 | −652 | −1 294 | −1 771 | −1 749 | −1 161 | −1 842 | −323 |
| Tax | −0 | −22 | −0 | −0 | −0 | −0 | — | — | — |
| Net profit | −14 | 87 | −652 | −1 294 | −1 771 | −1 749 | −1 161 | −1 842 | −323 |
| Item | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|---|
| Total assets | 584 | 551 | 832 | 618 | 933 | 531 | 186 | 412 | 385 |
| Equity | 86 | 173 | 727 | 436 | 727 | 402 | 110 | 329 | 352 |
| Long-term debt | 0 | 0 | 0 | 6 | 0 | 0 | — | — | — |
| Short-term debt | 498 | 345 | 106 | 176 | 206 | 129 | 75 | 83 | 32 |
| Total debt | 498 | 345 | 106 | 182 | 206 | 129 | 75 | 83 | 32 |
EBITDA margin
-54.5%
This company
15.8%
Market median
-445% vs market
20162024
Equity ratio
91.6%
This company
38.2%
Market median
+140% vs market
20162024
Return on equity
-91.6%
This company
18.4%
Market median
-598% vs market
20162024
Net profit margin
-54.3%
This company
8.1%
Market median
-770% vs market
20162024
Asset turnover
1.54×
This company
1.12×
Market median
+37% vs market
20162024
Debt / equity
0.09×
This company
0.62×
Market median
+85% vs market
20162024
- Annual report 2024Filed via Bolagsverket / SCB · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Bolagsverket / SCB · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Bolagsverket / SCB · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Bolagsverket / SCB · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via Bolagsverket / SCB · Period 2020-01-01 – 2020-12-31
- Annual report 2019Filed via Bolagsverket / SCB · Period 2019-01-01 – 2019-12-31
- Annual report 2018Filed via Bolagsverket / SCB · Period 2018-01-01 – 2018-12-31
- Annual report 2017Filed via Bolagsverket / SCB · Period 2017-01-01 – 2017-12-31
- Annual report 2016Filed via Bolagsverket / SCB · Period 2016-01-01 – 2016-12-31
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
MH Chief Executive Officer | Chief Executive Officer | 2022 | — | — |
| Name | Role | Member since | Age | Other directorships |
|---|---|---|---|---|
| Deputy Board Member | 2022 | — | — | |
| Chairman | 2022 | — | — |
No shareholder data available.
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
No registered parent or subsidiaries
Board members of UP! International AB also hold positions in 0 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Magnus Håkan Oskar Bruhn | Chief Executive Officer | 0 companies |
| Daniella Anna Kimber | Deputy Board Member | 0 companies |
| Jonathan Kimber | Chairman | 0 companies |