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Brand Metrics Sweden AB
AB
Active
Org 5591394332
Kyrkogatan 15, 411 15
Göteborg
Market research and public opinion polling
· NACE 7320
Est. 2017
11 employees
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Brand Metrics Sweden AB
Overview
Financials
People & ownership
Related companies
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People & ownership
Management
Actively employed in the business
Name
Role
Member since
Current (2)
AL
Anders Lithner
Chief Executive Officer
Chief Executive Officer
2021
ÅC
Åsa Cecilia Önfelt
Chief Auditor
Chief Auditor
2021
Board of directors
Non-executive oversight
Name
Role
Member since
Current (3)
ML
Mikael Larsson
Chairman
2025
EV
Eric Visser
Board of Directors
2025
EM
Elwin Mirko Gastelaars
Board of Directors
2025
Former (5)
EA
Ebba Angelica M Bilewicz-Adamski
Chairman
2022 – 2024
DM
Daniel Michael Weilar
Board of Directors
2021 – 2025
AA
Alexander Autio
Chairman
2021 – 2025
JP
Johan Patrik Brink
Board of Directors
2022 – 2023
ÅM
Åke Magnus Klockare Rossby
Board of Directors
2021 – 2022
Shareholders
As of last annual report
Shareholder
Type
Ownership
Votes
Since
The Inizio Project AB
Company
52%
52%
0001
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
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More on Brand Metrics Sweden AB
Overview →
Headline figures, risk assessment and company summary
Financials & key figures →
Revenue, EBITDA, balance sheet and 5-year trend
Related companies →
Corporate hierarchy, parent and subsidiary network