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Optimizely ApS
APS
Active
Advertising protection
CVR 32761747
Lautrupsgade 11, 2100
København Ø
Other content distribution activities
·
NACE 6039
Est. 2009 · 16 years old
5 employees
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Denmark
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Optimizely ApS
Overview
Financials
People & ownership
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People & ownership
Management
Actively employed in the business
Name
Role
Member since
Current (2)
MA
Myles Anthony Johnson
Chief Executive Officer
Chief Executive Officer
2019
EG
EPISERVER GROUP AB
Founder
Founder
2009
Former (5)
MJ
Michael Johannes Kølle
Management
Management
2011 – 2011
UM
Ulf Martin Henricson
Chief Executive Officer
Chief Executive Officer
2011 – 2015
GW
Gustav Wilhelm Lagercrantz
Chief Executive Officer
Chief Executive Officer
2011 – 2011
MD
Mark Duffell
Chief Executive Officer
Chief Executive Officer
2015 – 2019
KP
Klas Peter Larsson
Management
Management
2009 – 2011
Board of directors
Non-executive oversight
Name
Role
Member since
Current (1)
CJ
Christopher John Joshua Bayliss
Board of Directors
Board of Directors
2022
Former (3)
PP
Peter Pak-Shum Yeung
Board of Directors
Board of Directors
2017 – 2022
JB
John Brims
Chairman
Chairman
2015 – 2017
RB
Roger Blanchette
Board of Directors
Board of Directors
2015 – 2015
Shareholders
As of last annual report
Shareholder
Type
Ownership
Votes
Since
Otimizely Sweden Holdings AB
Individual
100%
100%
2023
Optimizely Group AB
Individual
100%
100%
2009
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
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More on Optimizely ApS
Overview →
Headline figures, risk assessment and company summary
Financials & key figures →
Revenue, EBITDA, balance sheet and 5-year trend
Related companies →
Corporate hierarchy, parent and subsidiary network