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GOODIEBOX ApS
APS
Active
Advertising protection
CVR 34087288
Artillerivej 86, 2300
København S
Retail sale of cosmetic and toilet articles
·
NACE 4775
Est. 2011 · 14 years old
32 employees
www.goodiebox.dk
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Denmark
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Companies
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Retail sale of cosmetic and toilet articles
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GOODIEBOX ApS
Overview
Financials
People & ownership
Related companies
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People & ownership
Management
Actively employed in the business
Name
Role
Member since
Current (1)
NH
Nikolaj Hjulmand Leonhard-Hjorth
Chief Executive Officer
Chief Executive Officer
2024
Former (3)
CS
Christian Samsø Dohn
Chief Executive Officer
Chief Executive Officer
2023 – 2024
LL
Lise Leonhard Hjorth
Management
Management
2011 – 2012
RS
Rasmus Schmiegelow
Chief Executive Officer
Chief Executive Officer
2017 – 2023
Board of directors
Non-executive oversight
Name
Role
Member since
Current (5)
MB
Mikkel Berg Kjærsgaard
Board of Directors
Board of Directors
2024
AH
Anders Hegelund Bjørnsbo
Board of Directors
Board of Directors
2023
KF
Karsten Frost Mathiesen
Board of Directors
Board of Directors
2023
MM
Morten Mathiesen
Chairman
Chairman
2023
MP
Morten Pedersen
Board of Directors
Board of Directors
2023
Former (6)
CZ
Claus Zibrandtsen
Board of Directors
Board of Directors
2021 – 2023
NY
Negin Yeganegy
Board of Directors
Board of Directors
2021 – 2023
HA
Henrik Aamand Akselbo
Board of Directors
Board of Directors
2013 – 2016
MQ
Morten Qvist Strunge
Chairman
Chairman
2018 – 2023
CL
Christian Læsø Jensen
Board of Directors
Board of Directors
2018 – 2021
JP
Joel Palix
Board of Directors
Board of Directors
2021 – 2023
Shareholders
As of last annual report
Shareholder
Type
Ownership
Votes
Since
Goodiebox Holding ApS
Company
100%
100%
2020
GOODIEBOX ApS
Company
5–9.99%
5–9.99%
2013
IIDIA ApS
Company
25–33.32%
25–33.32%
2019
ONGB HOLDING ApS
Company
0%
5–9.99%
2013
ECHOSTAR HOLDING ApS
Company
25–33.32%
25–33.32%
2019
INVESTRU ApS
Company
20–24.99%
20–24.99%
2019
Lind Family Holding A/S
Company
5–9.99%
5–9.99%
2019
inQvation ApS
Company
10–14.99%
10–14.99%
2019
BLOGGERS DELIGHT ApS
Company
15–19.99%
15–19.99%
2013
TROMMESALEN INVEST IVS
Company
15–19.99%
15–19.99%
2015
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive.
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More on GOODIEBOX ApS
Overview →
Headline figures, risk assessment and company summary
Financials & key figures →
Revenue, EBITDA, balance sheet and 5-year trend
Related companies →
Corporate hierarchy, parent and subsidiary network